Hey Dreamers, Bossbabes, Designers & Fashionistas at heart!
The fashion industry is an ever-changing world. Brands are constantly evolving, and what was popular yesterday might not be as popular today. Starting a new fashion collection can feel like you're entering the wild west with no idea of where to start. Yes, it’s both hard and challenging.
But no need to worry! Luckily for you, I’ve got some tips on how to make a first step and dive into the wonderful world of fashion!
STEPS & TIPS ON HOW TO CREATE YOUR FIRST FASHION COLLECTION
Step #1 - Know your brand's aesthetic
Before creating anything, you should ask yourself, what will your brand aesthetics be? Moreover, what will be the story of your collection?
Think about who will be wearing your clothes - where are they going to wear them, and what activities will they be doing while wearing them. This will help you figure out the purpose of your new collection.
One of my favorite books that helps me during my design process is FASHIONARY. But you can also browse magazines and Pinterest to get more inspiration.
Let me tell you more about the Fashionary books, they are wonderful! So, these two books are quite literally the ultimate fashion business manuals that contain all the secrets to starting a successful fashion brand! The first book: Fashionpedia, is a book that will help you in the designing process of your newest collection. It will teach you all of the necessary things about materials, styles, and manufacturing that you might not have known in the past.
On the other hand, Fashionary Fashion Business Manual is perfect for people who know nothing about the fashion industry, better yet about building a brand of their own! This book will quite literally teach you how to build a brand from scratch while giving you tips on how to become successful.
The illustrations in both books are quite helpful, and I believe that they are an amazing investment for startups, entrepreneurs and fashion students who are looking for a way to finally dive into the world of fashion!
Step #2 - Determine the type of clothing you want to design
Determining the type of clothing to design is also one of the most important steps to creating a perfect collection. And you know what? You can find inspiration in the world around you! Just take a look at your environment, see what inspires you the most, see which things bring out the passion and interest in you, what triggers your emotions. And then think of a way to turn those emotions into clothing.
Step #3 - Find a company that will produce your designs & choose the right materials for your designs
This is where RZA Fashion Design comes in to save the day!
It doesn’t matter if you don’t know how to draw or have a fashion background. Your ideas are what matters - we are able to help you your ideas into reality! Anyone can be a fashion designer; passion is what it’s really needed!
Now, how can we help you with designing?
We will tune your sketch into TECHPACKS - so that the manufacturers can understand and translate your design better. This means that any idea inside of your head can be turned into a live-life drawing and creation of your own fashion collection. We are here to support you and help you on your way to becoming a recognized face in the fashion industry!
Besides that, you will have to choose an appropriate material for each and every design you create! But no need to worry about that either we are able to consult you!
Step #4 - Get feedback on your designs & consider the costs and benefits of different production methods
Getting feedback on your designs before the production even begins is the best way to find out whether or not you are satisfied with how the collection has turned out.
Besides that, the best route to take is the slow fashion one. A lot of manufacturers these days are offering sustainable and organic clothing materials, in order to take care of the planet. Fast fashion is not just as popular as it was a few years back.
If sustainability is a part of your brand identity, it's best to find these kinds of factories which will turn your designs into reality. If you don’t have a big budget, you always have the ability to try print-on-demand or drop shipping.
Step #5 - Start your prototype!
Now, this next step is the most exciting part! As this is where your ideas come to life, you will get to see your whole collection and designs, which you have created, become a part of the fashion industry!
This is part when your dreams start becoming true!
Contact RZA Fashion Design to help you find the best manufacturer for your brand.
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